Facebook to pay 14 Canadian publishers for certain news content published on its platform
Including Village Media, which operates KitchenerToday in partnership with Rogers Sports & Media
Facebook Inc. says it will pay some Canadian publishers for the ability to link to news that is not already published on its platform.
The California-based tech giant says it has signed trade deals with 14 publishers across the country, including the National Observer, FP Newspapers, Le Devoir, the Tyee and the publisher of the Sun.
Agreements have also been made with Coast, Narwhal, Village Media, SaltWire Network, Sprawl, Discourse Media, Narcity, BlogTO and Daily Hive. Financial details were not disclosed.
Village Media operates KitchenerToday in partnership with Rogers Sports & Media. The site was launched in June 2018.
The initiative is called the News Innovation Test, and Facebook says it could include adding links to quality news about its COVID-19 and climate science hubs.
Facebook’s test comes as other tech giants face efforts in several countries, including Canada, to pay for journalism as media companies compete for their revenues.
Facebook is separately funding a scholarship that supports journalism positions at The Canadian Press as part of planned spending of $ 8 million for news publishers over the next three years.
A 2018 report from the Canadian Media Concentration Project found that Google had half of the nation’s internet advertising market share in 2018, with Facebook trailing at 27.3% and Bell, Torstar, Twitter and Postmedia at less than 2%. % each.
– With files from KitchenerToday staff